Jane has always thought of makeup as an essential part of a woman’s sense of well-being and she wanted to make that easy to achieve. That’s why her mineral powders are a foundation, powder, concealer and sunscreen all in one, and why every product in the line is multi-functional. Her goal is to make products that look good, feel good and are good for the skin. Products must be easy to apply, as well, so that a woman can be her best in the shortest amount of time.
This has had an international resonance. The jane iredale brand is carried throughout the United States and world-wide in more than forty countries.